The short version.
AI sales enablement for marketplace and gig-economy sales teams is software that prepares reps for high-volume merchant, restaurant, and fleet-operator calls, assists them in real time during the conversation, and automates the post-call CRM update. WingRep is an AI sales teammate built for this motion. It works before, during, and after every call instead of just recording it: a Gameplan email the night before, live assistance during the pitch, a follow-up draft, and a HubSpot or Salesforce update the second you hang up.
What we hear from marketplace sales teams.
These aren't the pains an enterprise AE talks about. They're the ones you hear on a Slack channel with hundreds of reps across dozens of cities.
Reps open the CRM five minutes before each call and scroll through months of notes left by three different reps. Prep is a coin flip.
"I'd rather show up cold than read another abandoned account."
What wins in one city stalls in another. New-city launches take weeks to ramp because there's no shared record of what the top rep just said on the call that closed.
"By the time enablement writes the playbook, the market has moved."
Reps end the week with dozens of unlogged calls and pick the ones they remember. Forecast accuracy suffers. Ops can't run tiering on incomplete data.
"Half my pipeline lives in a doc I don't share."
Marketplace roles churn fast. Every replacement is a multi-week ramp, which means a chunk of your team is always below quota and enablement is stretched thin.
"We can't clone our best AE, but that's what we need to do."
How WingRep works around a merchant call.
One rep, one hour, three moments. WingRep shows up for all of them.
A Gameplan email lands in the rep's inbox at 5 PM.
WingRep reads the CRM history, the last few calls, the merchant's category, and the specific reason the last rep lost momentum. It writes the merchant brief the rep would have written if they had two hours. It just arrives.
A slim tab sits next to the rep and surfaces guidance when it matters.
When Lin says her fees are killing her, WingRep surfaces the ROI counter-frame. When the rep is twelve minutes in and still hasn't confirmed who owns the P&L, WingRep nudges them to ask. The prospect never sees any of it.
- "The Priority Placement pilot lifts orders on comparable Tier-2 SF spots. Fee stays the same, you just sell more."
- You haven't asked who owns the P&L yet
Follow-up drafted. CRM updated. Next step booked.
Within a minute of the call ending, WingRep drops a recap email in the rep's outbox in the rep's voice, writes the CRM update in HubSpot or Salesforce (stage, next step, close date), and books the pilot kickoff on the calendar. The rep clicks Send.
What sales leaders are telling us.
Based on conversations with customers running high-volume merchant and gig-economy sales motions.
Sales leaders report getting new reps productive noticeably faster once WingRep is on every call from day one.
Reps report moving deals through the pipeline faster than before WingRep.
From preparation through follow-up, reps show up sharper and follow through more consistently.
Three things a recorder can't do for a merchant rep.
Passive summary is one category. Active workflow is a different one, and it's the one that moves the pipeline.
Reps stop pasting merchant history into a chat window. WingRep already knows what's in the CRM and writes the brief for them.
A recorder tells you what your rep did wrong days later. WingRep surfaces what to say seconds from now, then tracks whether it landed on the next call.
You don't want a new sidebar. WingRep writes the CRM update, drafts the email, and books the next call. It closes its own loops.
Questions from marketplace sales leaders.
The ones we get on every discovery call.
Give every merchant rep a WingRep.
Free to try. No credit card. Works with HubSpot, Salesforce, Zoom, Google Meet, and Teams.