Blog

Win with WingRep.

Frameworks, research, and stories from the field, written for the reps and leaders building the next generation of revenue teams.

What Is Conversation Intelligence? And What It Was Built to Assume
Latest · Growing in Sales

What Is Conversation Intelligence? And What It Was Built to Assume

The whole category assumes that reviewing calls changes behavior. That assumption is thinner than it looks.

Amit BakshiBy Amit Bakshi · August 20, 2026
Read article →
What The Challenger Sale Research Actually Found (And What Gets Misquoted)
Book Series: The Challenger Sale

What The Challenger Sale Research Actually Found (And What Gets Misquoted)

Four different percentage tables, one book, and a lot of confident blog posts quoting the wrong one.

Alan TaiBy Alan Tai · August 19, 2026
Read article →
Coaching Field Reps at Scale: What the Evidence Says, and What It Doesn't
Growing in Sales

Coaching Field Reps at Scale: What the Evidence Says, and What It Doesn't

Ramp is the longest it has been in twenty years. Here is what the research says to do about it.

Amit BakshiBy Amit Bakshi · August 18, 2026
Read article →
The Hard Worker Sales Profile: Why Effort Is Not the Constraint
Book Series: The Challenger Sale

The Hard Worker Sales Profile: Why Effort Is Not the Constraint

The most likeable profile in the book, and the one the numbers treat worst.

Alan TaiBy Alan Tai · August 17, 2026
Read article →
SOC 2 Type II for AI Vendors: What the Badge Actually Certifies
Growing in Sales

SOC 2 Type II for AI Vendors: What the Badge Actually Certifies

The badge is real. It just answers a narrower question than most buyers think.

Alan TaiBy Alan Tai · August 13, 2026
Read article →
Types of Salespeople: What the Evidence Actually Supports
Growing in Sales

Types of Salespeople: What the Evidence Actually Supports

Most of the popular frameworks were never tested. Here is what was.

Alan TaiBy Alan Tai · August 12, 2026
Read article →
AI is a GPT! (“General Purpose Technology”)
Growing in Sales

AI is a GPT! (“General Purpose Technology”)

And WingRep + Gong can help you succeed!

Amit BakshiBy Amit Bakshi · May 11, 2026
Read article →
Building a Challenger Sales Culture
Book Series: The Challenger Sale

Building a Challenger Sales Culture

Turn individual excellence into a repeatable, coachable system.

Amit BakshiBy Amit Bakshi · May 11, 2026
Read article →
Teach, Tailor, Take Control: The Challenger Trifecta Explained
Book Series: The Challenger Sale

Teach, Tailor, Take Control: The Challenger Trifecta Explained

3 behaviors that consistently define top performers in sales.

Amit BakshiBy Amit Bakshi · May 11, 2026
Read article →
Marshall Goldsmith on Integrity, Mentorship, and AI Coaching
Podcast

Marshall Goldsmith on Integrity, Mentorship, and AI Coaching

Integrity in the age of AI coaching.

Amit BakshiBy Amit Bakshi · May 11, 2026
Read article →
The Five Types of Sales Reps
Book Series: The Challenger Sale

The Five Types of Sales Reps

And why one wins consistently.

Amit BakshiBy Amit Bakshi · May 11, 2026
Read article →
From Founder Grit to Sales Success: Building Repeatable Sales Motions
Growing in Sales

From Founder Grit to Sales Success: Building Repeatable Sales Motions

How coaching, structure, and process turn early hustle into a scalable sales engine.

Amit BakshiBy Amit Bakshi · May 11, 2026
Read article →
Relationship Building Isn't Enough in Sales
Book Series: The Challenger Sale

Relationship Building Isn't Enough in Sales

Customer loyalty comes from the sales experience itself.

Amit BakshiBy Amit Bakshi · May 11, 2026
Read article →
SOC 2 Type 2 Compliance in the Age of AI Innovation
Trust & Security

SOC 2 Type 2 Compliance in the Age of AI Innovation

Building AI on a foundation of security and trust.

Amit BakshiBy Amit Bakshi · May 11, 2026
Read article →
From Rep to Leader: The Mindset Shift That Defines Great Sales Leaders
Sales Leadership

From Rep to Leader: The Mindset Shift That Defines Great Sales Leaders

Why moving from “me” to “we” is the hardest, and most important, transition in sales.

Amit BakshiBy Amit Bakshi · May 11, 2026
Read article →